Anita Mitchell

Anita Mitchell

Chief Executive – Placemaking NSW


Session title

A new take: Re-inventing infrastructure of a bygone era in a way that is true to place


Encompassing Rozelle Bay, White Bay and Glebe Island, the Bays West precinct is a 77-hectare urban renewal project of a scale rarely seen.

From the finalisation of the Place Strategy in late 2021, through to the remediation work on White Bay Power Station and it’s recent opening with the Biennale of Sydney, Placemaking NSW’s Chief Executive, Anita Mitchell will take us through the short- and long-term strategies for this landmark building and the broader precinct. This session will highlight how Placemaking NSW has identified opportunities to value and respect the heritage and history of the area while planning for its future.


Anita Mitchell has 30 years’ experience in executive management, sustainability, social impact and corporate assurance – spanning energy, water, waste, property and construction in both the public and private sectors.

In her role as Chief Executive of Placemaking NSW, Anita leads the teams managing and enhancing some of the state’s most treasured places. Precincts include: The Rocks; Darling Harbour; Luna Park; Pyrmont waterfront; Ballast Point Park and Barangaroo.

Most recently, Placemaking NSW led the important remediation and conservation works at White Bay Power Station in Rozelle and was appointed as the developer of the Bays West urban renewal precinct.